A Moving Target.

When we wrote our initial business plan for GoNextWorld, we had my uncle review it.  Looking back, I am soooo sorry that I wasted his time. Haha.  The original business plan was probably 50 pages long, completely ridiculous, and pretty much none of it applies to our business model anymore.

We have been through countless (and I mean COUNTLESS) revisions of the business plan as we have more ideas and progress. Many of those business plans contained dead end projects that lead absolutely nowhere.

Although many of those dead end projects (and some of those business plan rev's) never saw the light of day, it would be silly to say that they a waste of time. We had ideas in our head, set goals to turn them into reality, and then worked towards them and produced them.  We reached the goal we set out to reach. That's the tough part. Once the idea was a reality, we simply realized that we wanted to reach for something else.  Something better.  And that's a good thing.

The countless hours spent on those projects definitely taught us several vital lessons in business (and life).

1.  A step in any direction is better than no step at all.
2.  Treat your goals as a moving target. 
3.  Minor accomplishments add up to the big ones

Even if the target you were aiming at led you to a dead end, action is better than inaction.  Every time you aim towards something and you work your tail off to get to it, you start to get a clearer vision of what you REALLY want.  And there is absolutely NOTHING better than having a clear vision of what you want in life AND taking action to reach it.